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Results: 3

Authors: WONG NY AHUVIA AC
Citation: Ny. Wong et Ac. Ahuvia, PERSONAL TASTE AND FAMILY FACE - LUXURY CONSUMPTION IN CONFUCIAN AND WESTERN SOCIETIES, Psychology & marketing, 15(5), 1998, pp. 423-441

Authors: AHUVIA AC
Citation: Ac. Ahuvia, SOCIAL CRITICISM OF ADVERTISING - ON THE ROLE OF LITERARY-THEORY AND THE USE OF DATA, Journal of advertising, 27(1), 1998, pp. 143-162

Authors: AHUVIA AC
Citation: Ac. Ahuvia, CONSUMING THE ROMANTIC UTOPIA - LOVE AND THE CULTURAL-CONTRADICTIONS OF CAPITALISM - ILLOUZ,E, Journal of marriage and the family, 60(2), 1998, pp. 542-543
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