Login
|
New Account
AAAAAA
ITA
ENG
Results:
1-1
|
Results: 1
Creating Win-Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals
Authors:
Drèze, Xavier Bell, David R.
Citation:
Drèze, Xavier et R. Bell, David, Creating Win-Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals, Marketing science , 22(1), 2003, pp. 16-39
Risultati:
1-1
|