Login
|
New Account
AAAAAA
ITA
ENG
Results:
1-1
|
Results: 1
Prerelease Buzz Evolution Patterns and New Product Performance
Authors:
Xiong, Guiyang Bharadwaj, Sundar
Citation:
Xiong, Guiyang et Bharadwaj, Sundar, Prerelease Buzz Evolution Patterns and New Product Performance, Marketing science , 33(3), 2014, pp. 401-421
Risultati:
1-1
|