Authors: Burke, Raymond R. Rangaswamy, Arvind Wind, Jerry Eliashberg, Jehoshua

Citation: R. Burke, Raymond et al., A Knowledge-Based System for Advertising Design, Marketing science , 9(3), 1990, pp. 212-229

Authors: Burke, Raymond R.

Citation: Raymond R. Burke, Le strade aperte dallo shopping virtuale, Harvard business review, (2), 1997, pp. 36-46