Authors: Chen, Zoey Berger, Jonah

Citation: Chen, Zoey et Berger, Jonah, How Content Acquisition Method Affects Word of Mouth, Journal of consumer research JCR;Consumer research , 43(1), 2016, pp. 86-102

Authors: Chen, Zoey Berger, Jonah

Citation: Chen, Zoey et Berger, Jonah, When, Why, and How Controversy Causes Conversation, Journal of consumer research JCR;Consumer research , 40(3), 2013, pp. 580-593

Authors: Chen, Zoey

Citation: Chen, Zoey, Social Acceptance and Word of Mouth: How the Motive to Belong Leads to Divergent WOM with Strangers and Friends, Journal of consumer research JCR;Consumer research , 44(3), 2017, pp. 613-613