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Authors: McConnell, AR Niedermeier, KE Leibold, JM El-Alayli, AG Chin, PP Kuiper, NM

Citation: Ar. Mcconnell et al., What if I find it cheaper someplace else?: Role of prefactual thinking andanticipated regret in consumer behavior, PSYCHOL MAR, 17(4), 2000, pp. 281-298