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Results:
1-19
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Results: 19
Authors:
Chintagunta, Pradeep K.
Desiraju, Ramarao
Citation: K. Chintagunta, Pradeep et Desiraju, Ramarao, Strategic Pricing and Detailing Behavior in International Markets, Marketing science , 24(1), 2005, pp. 67-80
Authors:
Orhun, A. Ye.im
Venkataraman, Sriram
Chintagunta, Pradeep K.
Citation: Orhun, A. Ye.im et al., Impact of Competition on Product Decisions: Movie Choices of Exhibitors, Marketing science , 35(1), 2016, pp. 73-92
Authors:
Chintagunta, Pradeep K.
Chu, Junhong
Cebollada, Javier
Citation: K. Chintagunta, Pradeep et al., Quantifying Transaction Costs in Online/Off-line Grocery Channel Choice, Marketing science , 31(1), 2012, pp. 96-114
Authors:
Sudhir, K.
Chintagunta, Pradeep K.
Kadiyali, Vrinda
Citation: K. Sudhir, et al., Time-Varying Competition, Marketing science , 24(1), 2005, pp. 96-109
Authors:
Chu, Junhong
Chintagunta, Pradeep K.
Citation: Chu, Junhong et K. Chintagunta, Pradeep, Quantifying the Economic Value of Warranties in the U.S. Server Market, Marketing science , 28(1), 2009, pp. 99-121
Authors:
Chintagunta, Pradeep K.
Jain, Dipak
Citation: K. Chintagunta, Pradeep et Jain, Dipak, A Dynamic Model of Channel Member Strategies for Marketing Expenditures, Marketing science , 11(2), 1992, pp. 168-188
Authors:
Dubé, Jean-Pierre H.
Hitsch, Günter J.
Chintagunta, Pradeep K.
Citation: H. Dubé, Jean-pierre et al., Tipping and Concentration in Markets with Indirect Network Effects, Marketing science , 29(2), 2010, pp. 216-249
Authors:
Dong, Xiaojing
Chintagunta, Pradeep K.
Citation: Dong, Xiaojing et K. Chintagunta, Pradeep, Satisfaction Spillovers Across Categories, Marketing science , 35(2), 2016, pp. 275-283
Authors:
Sriram, S.
Chintagunta, Pradeep K.
Agarwal, Manoj K.
Citation: S. Sriram, et al., Investigating Consumer Purchase Behavior in Related Technology Product Categories, Marketing science , 29(2), 2010, pp. 291-314
Authors:
Liu, Hongju
Liu, Qiang
Chintagunta, Pradeep K.
Citation: Liu, Hongju et al., Promotion Spillovers: Drug Detailing in Combination Therapy, Marketing science , 36(3), 2017, pp. 382-401
Authors:
Chintagunta, Pradeep K.
Citation: K. Chintagunta, Pradeep, Estimating a Multinomial Probit Model of Brand Choice Using the Method of Simulated Moments, Marketing science , 11(4), 1992, pp. 386-407
Authors:
Chintagunta, Pradeep K.
Citation: K. Chintagunta, Pradeep, Endogeneity and Heterogeneity in a Probit Demand Model: Estimation Using Aggregate Data, Marketing science , 20(4), 2001, pp. 442-456
Authors:
Ozturk, O. Cem
Venkataraman, Sriram
Chintagunta, Pradeep K.
Citation: Ozturk, O. Cem et al., Price Reactions to Rivals' Local Channel Exits, Marketing science , 35(4), 2016, pp. 588-604
Authors:
Nam, Sungjoon
Manchanda, Puneet
Chintagunta, Pradeep K.
Citation: Nam, Sungjoon et al., The Effect of Signal Quality and Contiguous Word of Mouth on Customer Acquisition for a Video-on-Demand Service, Marketing science , 29(4), 2010, pp. 690-700
Authors:
Liu, Hongju
Chintagunta, Pradeep K.
Zhu, Ting
Citation: Liu, Hongju et al., Complementarities and the Demand for Home Broadband Internet Services, Marketing science , 29(4), 2010, pp. 701-720
Authors:
Kumar, V.
Sriram, S.
Luo, Anita
Chintagunta, Pradeep K.
Citation: V. Kumar, et al., Assessing the Effect of Marketing Investments in a Business Marketing Context, Marketing science , 30(5), 2011, pp. 924-940
Authors:
Bala, Ram
Bhardwaj, Pradeep
Chintagunta, Pradeep K.
Citation: Bala, Ram et al., Pharmaceutical Product Recalls: Category Effects and Competitor Response, Marketing science , 36(6), 2017, pp. 931-943
Authors:
Chintagunta, Pradeep K.
Gopinath, Shyam
Venkataraman, Sriram
Citation: K. Chintagunta, Pradeep et al., The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets, Marketing science , 29(5), 2010, pp. 944-957
Authors:
Chintagunta, Pradeep K.
Nair, Harikesh S.
Citation: K. Chintagunta, Pradeep et S. Nair, Harikesh, Discrete-Choice Models of Consumer Demand in Marketing, Marketing science , 30(6), 2011, pp. 977-996
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