Authors: Charnes, A. Cooper, W. W. DeVoe, J. K. Learner, D. B. Reinecke, W.

Citation: A. Charnes, et al., A goal programming model for media planning, Management science , 14(8, Applica), 1968, pp. B423-B430

Authors: Charnes, A. Cooper, W. W. DeVoe, J. K. Learner, D. B.

Citation: A. Charnes, et al., DEMON: decision mapping via optimum go-no networks-a model for marketing new products, Management science , 12(11, Series), 1966, pp. 865-887