Citation: R. Saboo, Alok et Grewal, Rajdeep, Stock Market Reactions to Customer and Competitor Orientations: The Case of Initial Public Offerings, Marketing science , 32(1), 2013, pp. 70-88
Authors:
Mallapragada, Girish
Grewal, Rajdeep
Lilien, Gary
Citation: Mallapragada, Girish et al., User-Generated Open Source Products: Founder's Social Capital and Time to Product Release, Marketing science , 31(3), 2012, pp. 474-492
Authors:
Grewal, Rajdeep
Cote, Joseph A.
Baumgartner, Hans
Citation: Grewal, Rajdeep et al., Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing, Marketing science , 23(4), 2004, pp. 519-529
Authors:
Saboo, Alok R.
Chakravarty, Anindita
Grewal, Rajdeep
Citation: R. Saboo, Alok et al., Organizational Debut on the Public Stage: Marketing Myopia and Initial Public Offerings, Marketing science , 35(4), 2016, pp. 656-675
Authors:
Grewal, Rajdeep
Chandrashekaran, Murali
Dwyer, F. Robert
Citation: Grewal, Rajdeep et al., Navigating Local Environments with Global Strategies: A Contingency Model of Multinational Subsidiary Performance, Marketing science , 27(5), 2008, pp. 886-902