AAAAAA

   
Results: 1-4 |
Results: 4

Authors: HARDIE BGS
Citation: Bgs. Hardie, SALES FORECASTING MANAGEMENT - MENTZER,JT, BIENSTOCK,CC, The Journal of product innovation management, 15(6), 1998, pp. 577-578

Authors: HARDIE BGS FADER PS WISNIEWSKI M
Citation: Bgs. Hardie et al., AN EMPIRICAL-COMPARISON OF NEW PRODUCT TRIAL FORECASTING MODELS, Journal of forecasting, 17(3-4), 1998, pp. 209-229

Authors: FADER PS HARDIE BGS
Citation: Ps. Fader et Bgs. Hardie, MODELING CONSUMER CHOICE AMONG SKUS, Journal of marketing research, 33(4), 1996, pp. 442-452

Authors: HARDIE BGS JOHNSON EJ FADER PS
Citation: Bgs. Hardie et al., MODELING LOSS AVERSION AND REFERENCE DEPENDENCE EFFECTS ON BRAND CHOICE, Marketing science, 12(4), 1993, pp. 378-394
Risultati: 1-4 |