Authors: Ilyuk, Veronika Block, Lauren Faro, David

Citation: Ilyuk, Veronika et al., Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products, Journal of consumer research JCR;Consumer research , 41(3), 2014, pp. 775-793

Authors: Ilyuk, Veronika Block, Lauren

Citation: Ilyuk, Veronika et Block, Lauren, The Effects of Single-Serve Packaging on Consumption Closure and Judgments of Product Efficacy, Journal of consumer research JCR;Consumer research , 42(6), 2016, pp. 858-878