Citation: C. Jain, Dipak et J. Vilcassim, Naufel, Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach, Marketing science , 10(1), 1991, pp. 1-23
Citation: Draganska, Michaela et C. Jain, Dipak, Consumer Preferences and Product-Line Pricing Strategies: An Empirical Analysis, Marketing science , 25(2), 2006, pp. 164-174