Authors: Lal, Rajiv Staelin, Richard

Citation: Lal, Rajiv et Staelin, Richard, Salesforce Compensation Plans in Environments with Asymmetric Information, Marketing science , 5(3), 1986, pp. 179-198

Authors: Lal, Rajiv

Citation: Lal, Rajiv, Price Promotions: Limiting Competitive Encroachment, Marketing science , 9(3), 1990, pp. 247-262

Authors: Lal, Rajiv

Citation: Lal, Rajiv, Improving Channel Coordination through Franchising, Marketing science , 9(4), 1990, pp. 299-318