Authors: Kwon, Jaehwan Nayakankuppam, Dhananjay

Citation: Kwon, Jaehwan et Nayakankuppam, Dhananjay, Strength without Elaboration: The Role of Implicit Self-Theories in Forming and Accessing Attitudes, Journal of consumer research JCR;Consumer research , 42(2), 2015, pp. 316-339

Authors: Mishra, Himanshu Mishra, Arul Nayakankuppam, Dhananjay

Citation: Mishra, Himanshu et al., Seeing through the Heart's Eye: The Interference of System 1 in System 2, Marketing science , 26(5), 2006, pp. 666-678

Authors: Mishra, Himanshu Mishra, Arul Nayakankuppam, Dhananjay

Citation: Mishra, Himanshu et al., Seeing through the Heart's Eye: The Interference of System 1 in System 2, Marketing science , 26(5), 2007, pp. 666-678