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.So Cute I Could Eat It Up.: Priming Effects of Cute Products on Indulgent Consumption
Authors:
Nenkov, Gergana Y. Scott, Maura L.
Citation:
Y. Nenkov, Gergana et L. Scott, Maura, .So Cute I Could Eat It Up.: Priming Effects of Cute Products on Indulgent Consumption, Journal of consumer research JCR;Consumer research , 41(2), 2014, pp. 326-341
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