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Results:
1-10
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Results: 10
Authors:
PARASURAMAN A
Citation: A. Parasuraman, UNTITLED, Journal of the Academy of Marketing Science, 26(1), 1998, pp. 3-5
Authors:
VOSS GB
PARASURAMAN A
GREWAL D
Citation: Gb. Voss et al., THE ROLES OF PRICE, PERFORMANCE, AND EXPECTATIONS IN DETERMINING SATISFACTION IN-SERVICE EXCHANGES, Journal of marketing, 62(4), 1998, pp. 46-61
Authors:
PARASURAMAN A
Citation: A. Parasuraman, REFLECTIONS ON GAINING COMPETITIVE ADVANTAGE THROUGH CUSTOMER VALUE, Journal of the Academy of Marketing Science, 25(2), 1997, pp. 154-161
Authors:
ZINN W
PARASURAMAN A
Citation: W. Zinn et A. Parasuraman, SCOPE AND INTENSITY OF LOGISTICS-BASED STRATEGIC ALLIANCES - A CONCEPTUAL CLASSIFICATION AND MANAGERIAL IMPLICATIONS, Industrial marketing management, 26(2), 1997, pp. 137-147
Authors:
BERRY LL
PARASURAMAN A
Citation: Ll. Berry et A. Parasuraman, LISTENING TO THE CUSTOMER - THE CONCEPT OF A SERVICE QUALITY INFORMATION-SYSTEM, Sloan management review, 38(3), 1997, pp. 65-76
Authors:
ZEITHAML VA
BERRY LL
PARASURAMAN A
Citation: Va. Zeithaml et al., THE BEHAVIORAL CONSEQUENCES OF SERVICE QUALITY, Journal of marketing, 60(2), 1996, pp. 31-46
Authors:
PARASURAMAN A
ZEITHAML VA
BERRY LL
Citation: A. Parasuraman et al., REASSESSMENT OF EXPECTATIONS AS A COMPARISON STANDARD IN MEASURING SERVICE QUALITY - IMPLICATIONS FOR FURTHER RESEARCH, Journal of marketing, 58(1), 1994, pp. 111-124
Authors:
BERRY LL
PARASURAMAN A
Citation: Ll. Berry et A. Parasuraman, SPECIAL SECTION ON SERVICES MARKETING - INTRODUCTION, J RETAILING, 69(1), 1993, pp. 10-12
Authors:
BERRY LL
PARASURAMAN A
Citation: Ll. Berry et A. Parasuraman, BUILDING A NEW ACADEMIC FIELD - THE CASE OF SERVICES MARKETING, J RETAILING, 69(1), 1993, pp. 13-60
Authors:
PARASURAMAN A
BERRY LL
ZEITHAML VA
Citation: A. Parasuraman et al., MORE ON IMPROVING SERVICE QUALITY MEASUREMENT, J RETAILING, 69(1), 1993, pp. 140-147
Risultati:
1-10
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