Authors: GROVE SJ PICKETT GM STAFFORD MR

Citation: Sj. Grove et al., ADDRESSING THE ADVERTISING OF SERVICES - A CALL TO ACTION, Journal of advertising, 26(4), 1997, pp. 1-6

Authors: DORSCH MJ GROVE SJ PICKETT GM KELLEY SW

Citation: Mj. Dorsch et al., RESPONSES TO GIFT-GIVING IN A BUSINESS CONTEXT - AN EMPIRICAL-EXAMINATION, Psychological reports, 81(3), 1997, pp. 947-955

Authors: GROVE SJ PICKETT GM LABAND DN

Citation: Sj. Grove et al., AN EMPIRICAL-EXAMINATION OF FACTUAL INFORMATION-CONTENT AMONG SERVICEADVERTISEMENTS, Service industries journal, 15(2), 1995, pp. 216-233

Authors: PICKETT GM KANGUN N GROVE SJ

Citation: Gm. Pickett et al., IS THERE A GENERAL CONSERVING CONSUMER - A PUBLIC-POLICY CONCERN, Journal of public policy & marketing, 12(2), 1993, pp. 234-243

Authors: DUKE CR PICKETT GM CARLSON L GROVE SJ

Citation: Cr. Duke et al., A METHOD FOR EVALUATING THE ETHICS OF FEAR APPEALS, Journal of public policy & marketing, 12(1), 1993, pp. 120-129