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Results: 1-9 |
Results: 9
IN SEARCH OF GENERIC LAUNCH STRATEGIES FOR NEW PRODUCTS
Authors: HULTINK EJ GRIFFIN A ROBBEN HSJ HART S
Citation: Ej. Hultink et al., IN SEARCH OF GENERIC LAUNCH STRATEGIES FOR NEW PRODUCTS, International journal of research in marketing, 15(3), 1998, pp. 269-285
INDUSTRIAL NEW PRODUCT LAUNCH STRATEGIES AND PRODUCT DEVELOPMENT PERFORMANCE
Authors: HULTINK EJ GRIFFIN A HART S ROBBEN HSJ
Citation: Ej. Hultink et al., INDUSTRIAL NEW PRODUCT LAUNCH STRATEGIES AND PRODUCT DEVELOPMENT PERFORMANCE, The Journal of product innovation management, 14(4), 1997, pp. 243-257
THE EFFECT OF NEW PACKAGE DESIGN ON PRODUCT ATTENTION, CATEGORIZATIONAND EVALUATION
Authors: SCHOORMANS JPL ROBBEN HSJ
Citation: Jpl. Schoormans et Hsj. Robben, THE EFFECT OF NEW PACKAGE DESIGN ON PRODUCT ATTENTION, CATEGORIZATIONAND EVALUATION, Journal of economic psychology, 18(2-3), 1997, pp. 271-287
MEASURING NEW PRODUCT SUCCESS - THE DIFFERENCE THAT TIME PERSPECTIVE MAKES
Authors: HULTINK EJ ROBBEN HSJ
Citation: Ej. Hultink et Hsj. Robben, MEASURING NEW PRODUCT SUCCESS - THE DIFFERENCE THAT TIME PERSPECTIVE MAKES, The Journal of product innovation management, 12(5), 1995, pp. 392-405
TRUE POSITIVES AND FALSE ALARMS IN THE DETECTION OF TAX EVASION
Authors: ANTONIDES G ROBBEN HSJ
Citation: G. Antonides et Hsj. Robben, TRUE POSITIVES AND FALSE ALARMS IN THE DETECTION OF TAX EVASION, Journal of economic psychology, 16(4), 1995, pp. 617-640
UNAVAILABILITY AND THE EVALUATION OF GOODS
Authors: VERHALLEN TMM ROBBEN HSJ
Citation: Tmm. Verhallen et Hsj. Robben, UNAVAILABILITY AND THE EVALUATION OF GOODS, Kyklos, 48(3), 1995, pp. 369-387
SCARCITY AND PREFERENCE - AN EXPERIMENT ON UNAVAILABILITY AND PRODUCTEVALUATION
Authors: VERHALLEN TMM ROBBEN HSJ
Citation: Tmm. Verhallen et Hsj. Robben, SCARCITY AND PREFERENCE - AN EXPERIMENT ON UNAVAILABILITY AND PRODUCTEVALUATION, Journal of economic psychology, 15(2), 1994, pp. 315-331
BEHAVIORAL COSTS AS DETERMINANTS OF COST PERCEPTION AND PREFERENCE FORMATION FOR GIFTS TO RECEIVE AND GIFTS TO GIVE
Authors: ROBBEN HSJ VERHALLEN TMM
Citation: Hsj. Robben et Tmm. Verhallen, BEHAVIORAL COSTS AS DETERMINANTS OF COST PERCEPTION AND PREFERENCE FORMATION FOR GIFTS TO RECEIVE AND GIFTS TO GIVE, Journal of economic psychology, 15(2), 1994, pp. 333-350
THE FUTURE OF ECONOMIC PSYCHOLOGY
Authors: ROBBEN HSJ GROENLAND EAG
Citation: Hsj. Robben et Eag. Groenland, THE FUTURE OF ECONOMIC PSYCHOLOGY, Journal of economic psychology, 14(3), 1993, pp. 455-460
Risultati: 1-9 |