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Results: 1
Pizzas: IT or Square? Psychophysical Biases in Area Comparisons
Authors:
Krider, Robert E. Raghubir, Priya Kroshna, Aradhna
Citation:
E. Krider, Robert et al., Pizzas: IT or Square? Psychophysical Biases in Area Comparisons, Marketing science , 20(4), 2001, pp. 405-425
Risultati:
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