Authors: CREUSEN MEH SCHOORMANS JPL

Citation: Meh. Creusen et Jpl. Schoormans, THE NATURE OF DIFFERENCES BETWEEN SIMILARITY AND PREFERENCE JUDGMENTS- A REPLICATION WITH EXTENSION, International journal of research in marketing, 14(1), 1997, pp. 81-87

Authors: SCHOORMANS JPL ROBBEN HSJ

Citation: Jpl. Schoormans et Hsj. Robben, THE EFFECT OF NEW PACKAGE DESIGN ON PRODUCT ATTENTION, CATEGORIZATIONAND EVALUATION, Journal of economic psychology, 18(2-3), 1997, pp. 271-287

Authors: SCHOORMANS JPL ORTT RJ DEBONT CJPM

Citation: Jpl. Schoormans et al., ENHANCING CONCEPT TEST VALIDITY BY USING EXPERT CONSUMERS, The Journal of product innovation management, 12(2), 1995, pp. 153-162

Authors: DEBONT CJPM SCHOORMANS JPL

Citation: Cjpm. Debont et Jpl. Schoormans, THE EFFECTS OF PRODUCT EXPERTISE ON CONSUMER EVALUATIONS OF NEW-PRODUCT CONCEPTS, Journal of economic psychology, 16(4), 1995, pp. 599-615

Authors: ORTT RJ SCHOORMANS JPL

Citation: Rj. Ortt et Jpl. Schoormans, CONSUMER RESEARCH IN THE DEVELOPMENT PROCESS OF A MAJOR INNOVATION, Journal of the Market Research Society, 35(4), 1993, pp. 375-388