Authors: Saboo, Alok R. Grewal, Rajdeep

Citation: R. Saboo, Alok et Grewal, Rajdeep, Stock Market Reactions to Customer and Competitor Orientations: The Case of Initial Public Offerings, Marketing science , 32(1), 2013, pp. 70-88

Authors: Saboo, Alok R. Chakravarty, Anindita Grewal, Rajdeep

Citation: R. Saboo, Alok et al., Organizational Debut on the Public Stage: Marketing Myopia and Initial Public Offerings, Marketing science , 35(4), 2016, pp. 656-675