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Citation: C. Schmittlein, David et Mahajan, Vijay, Maximum Likelihood Estimation for an Innovation Diffusion Model of New Product Acceptance, Marketing science , 1(1), 1982, pp. 57-78
Citation: C. Schmittlein, David, Surprising Inferences from Unsurprising Observations: Do Conditional Expectations Really Regress to the Mean?, American statistician , 43(3), 1989, pp. 176-183