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Results: 3
On price competition with complementary goods
Authors:
Gabszewicz, J Sonnac, N Wauthy, X
Citation:
J. Gabszewicz et al., On price competition with complementary goods, ECON LETT, 70(3), 2001, pp. 431-437
Press advertising and the ascent of the 'Pensee Unique'
Authors:
Gabszewicz, JJ Laussel, D Sonnac, N
Citation:
Jj. Gabszewicz et al., Press advertising and the ascent of the 'Pensee Unique', EUR ECON R, 45(4-6), 2001, pp. 641-651
Readers' attitudes toward press advertising: Are they ad-lovers or ad-averse?
Authors:
Sonnac, N
Citation:
N. Sonnac, Readers' attitudes toward press advertising: Are they ad-lovers or ad-averse?, J MEDIA ECO, 13(4), 2000, pp. 249-259
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