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Results:
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Results: 1
Lean launch: Managing product introduction risk through response-based logistics
Authors:
Bowersox, DJ Stank, TP Daugherty, PJ
Citation:
Dj. Bowersox et al., Lean launch: Managing product introduction risk through response-based logistics, J PROD INN, 16(6), 1999, pp. 557-568
Risultati:
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