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Results:
1-11
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Results: 11
Authors:
Sudhir, K.
Citation: K. Sudhir,, Editorial: The Exploration-Exploitation Tradeoff and Efficiency in Knowledge Production, Marketing science , 35(1), 2016, pp. 1-9
Authors:
Sudhir, K.
Chintagunta, Pradeep K.
Kadiyali, Vrinda
Citation: K. Sudhir, et al., Time-Varying Competition, Marketing science , 24(1), 2005, pp. 96-109
Authors:
Talukdar, Debabrata
Sudhir, K.
Ainslie, Andrew
Citation: Talukdar, Debabrata et al., Investigating New Product Diffusion across Products and Countries, Marketing science , 21(1), 2002, pp. 97-114
Authors:
Desai, Preyas S.
Feinberg, Fred
Iyer, Ganesh
Sudhir, K.
Winer, Russ
Citation: S. Desai, Preyas et al., Editorial: New Editorial Structure for "Marketing Science", Marketing science , 33(2), 2014, pp. 163-164
Authors:
Chung, Doug J.
Steenburgh, Thomas
Sudhir, K.
Citation: J. Chung, Doug et al., Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans, Marketing science , 33(2), 2014, pp. 165-187
Authors:
Narasimhan, Laxman
Srinivasan, Kannan
Sudhir, K.
Citation: Narasimhan, Laxman et al., Editorial: Marketing Science in Emerging Markets, Marketing science , 34(4), 2015, pp. 473-479
The "Peter Pan Syndrome" in Emerging Markets: The Productivity-Transparency Trade-off in IT Adoption
Authors:
Sudhir, K.
Talukdar, Debabrata
Citation: K. Sudhir, et Talukdar, Debabrata, The "Peter Pan Syndrome" in Emerging Markets: The Productivity-Transparency Trade-off in IT Adoption, Marketing science , 34(4), 2015, pp. 500-521
Authors:
Shin, Jiwoong
Sudhir, K.
Citation: Shin, Jiwoong et K. Sudhir,, A Customer Management Dilemma: When Is It Profitable to Reward One's Own Customers?, Marketing science , 29(4), 2010, pp. 671-689
Authors:
Huang, Guofang
Khwaja, Ahmed
Sudhir, K.
Citation: Huang, Guofang et al., Short-Run Needs and Long-Term Goals: A Dynamic Model of Thirst Management, Marketing science , 34(5), 2015, pp. 702-721
Authors:
Sudhir, K.
Citation: K. Sudhir,, Congratulations to Richard Thaler for Winning the Nobel Prize in Economics, Marketing science , 36(6), 2017, pp. 813-814
Authors:
Sudhir, K.
Roy, Subroto
Cherian, Mathew
Citation: K. Sudhir, et al., Do Sympathy Biases Induce Charitable Giving? The Effects of Advertising Content, Marketing science , 35(6), 2016, pp. 849-869
Risultati:
1-11
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