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Citation: Talukdar, Debabrata et al., Investigating New Product Diffusion across Products and Countries, Marketing science , 21(1), 2002, pp. 97-114

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Citation: K. Sudhir, et Talukdar, Debabrata, The "Peter Pan Syndrome" in Emerging Markets: The Productivity-Transparency Trade-off in IT Adoption, Marketing science , 34(4), 2015, pp. 500-521