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Results: 1-4 |
Results: 4

Authors: Toubia, Olivier de Jong, Martijn G. Stieger, Daniel Füller, Johann
Citation: Toubia, Olivier et al., Measuring Consumer Preferences Using Conjoint Poker, Marketing science , 31(1), 2012, pp. 138-156

Authors: de Jong, Martijn G. Steenkamp, Jan-Benedict E. M. Veldkamp, Bernard P.
Citation: G. De Jong, Martijn et al., A Model for the Construction of Country-Specific Yet Internationally Comparable Short-Form Marketing Scales, Marketing science , 28(4), 2008, pp. 674-689

Authors: de Jong, Martijn G. Steenkamp, Jan-Benedict E. M. Veldkamp, Bernard P.
Citation: G. De Jong, Martijn et al., A Model for the Construction of Country-Specific Yet Internationally Comparable Short-Form Marketing Scales, Marketing science , 28(4), 2009, pp. 674-689

Authors: de Jong, Martijn G. Lehmann, Donald R. Netzer, Oded
Citation: G. De Jong, Martijn et al., State-Dependence Effects in Surveys, Marketing science , 31(5), 2012, pp. 838-854
Risultati: 1-4 |