This article compares approaches made in microeconomic theory and in '
'action'' sociology, paying particular attention to two aspects: repre
sentation of individual choices and the modelling of interaction betwe
en a small number of actors. A reminder is made at the beginning of th
e article of the basis on which the ''preference'' notion of microecon
omics is developed. The difficulties arising from this notion are then
analysed from a sociological standpoint. This is followed by a descri
ption of the basis used for economic negotiation models, largely found
ed on the game theory; these models are then compared with the interac
tionist approaches. The analysis is illustrated with examples taken ma
inly from the health sector.