PARADIGM CHANGE IN PRODUCTION MANAGEMENT - NEW LEAD CONCEPTS TOWARDS HIGHER COMPETITIVENESS IN TECHNOLOGY-BASED ENTERPRISES

In this article new paradigms of production management are described. They involve all departments of a company along the line of the added value chain. Especially decentralised and independently responsible se gments form the basis of the new kind of successful companies. An exam ple of a decentralised company structure is given, where the decentral ised group work has great advantages because of the positive strategic effects on customer orientation, on employee and group motivation as well as on manageability.