The care and feeding of Scientific Advisory Boards is an activity that
is governed by a company's rationale for establishing such an organiz
ation. Up-front planning must be done to establish the SAB's charter,
role, makeup, and use. Also, it is recognized that one must be flexibl
e and will have to make changes to enhance the group's ability to help
the company meet its strategic objectives. The effectiveness of the S
AB is directly related to the clarity of purpose, interaction with com
pany scientists, sharing strategies and objectives with the members, a
nd challenging them to make contributions. The authors describe Celane
se Corporation's positive experience with the establishment and operat
ion of an SAB, along with pitfalls and recommendations.