VISUAL PERSUASION - THE ROLE OF IMAGES IN ADVERTISING - MESSARIS,P

Authors
LEEBRON EJ
Citation
Ej. Leebron, VISUAL PERSUASION - THE ROLE OF IMAGES IN ADVERTISING - MESSARIS,P, Journal of broadcasting & electronic media, 41(4), 1997, pp. 589-592
Citations number
10
Categorie Soggetti
Communication
Journal title
Journal of broadcasting & electronic media → ACNP
ISSN journal
08838151
Volume
41
Issue
4
Year of publication
1997
Pages
589 - 592
Database
ISI
SICI code
0883-8151(1997)41:4<589:VP-TRO>2.0.ZU;2-N