We develop a dynamic model of the adoption of financial innovations. E
ach period, firms decide whether or not to adopt an innovation of unce
rtain value, and the profitability of each period's adoptions reveals
information about the innovation's value. we show that characteristics
of financial innovation waves cited by critics as evidence of irratio
nal excess are, in fact, consistent with fully rational behavior We al
so show that social welfare is enhanced when more firms adopt innovati
ons of questionable value and that financial intermediaries have an in
centive to encourage such adoption.