Interpretations of family and domestic life are increasingly deprivati
zed, that is, accomplished in various sites outside the household. Add
ressing this situation, this article has two goals. First, it presents
a constructionist approach to family studies that views family as a s
ocial object constituted through interpretive practice. Second, it doc
uments how family images and meanings are rationalized public accompli
shments. Featuring Two interpretive conditions-local culture and organ
izational embeddedness-we illustrate the socially situated constructio
n of family and discuss analytic implications of the constructionist a
pproach.