A RECONCEPTUALIZATION OF COMPETITIVE ADVANTAGE IN THE TRANSNATIONAL ENVIRONMENT

Authors
Citation
R. Molz et J. Leveille, A RECONCEPTUALIZATION OF COMPETITIVE ADVANTAGE IN THE TRANSNATIONAL ENVIRONMENT, Canadian journal of the Administrative Sciences Association of Canada, 12(4), 1995, pp. 314-324
Citations number
30
Categorie Soggetti
Business
ISSN journal
08250383
Volume
12
Issue
4
Year of publication
1995
Pages
314 - 324
Database
ISI
SICI code
0825-0383(1995)12:4<314:AROCAI>2.0.ZU;2-4
Abstract
This paper presents a decision model for developing competitive advant age in the supranational environment. The objective function is to max imize competitive advantage, subject to satisfying certain constraints . As a managerial model the constraints may be conflicting. Ex-post ex amples of Canadian firms are presented to illustrate the model.