MARKET-DRIVEN MANAGEMENT - USING THE NEW MARKETING CONCEPT TO CREATE A CUSTOMER-ORIENTED COMPANY - WEBSTER,FE

Authors
NORLING P
Citation
P. Norling, MARKET-DRIVEN MANAGEMENT - USING THE NEW MARKETING CONCEPT TO CREATE A CUSTOMER-ORIENTED COMPANY - WEBSTER,FE, Research technology management, 39(1), 1996, pp. 60-60
Citations number
1
Categorie Soggetti
Business,Management,"Engineering, Industrial
Journal title
Research technology management → ACNP
ISSN journal
08956308
Volume
39
Issue
1
Year of publication
1996
Pages
60 - 60
Database
ISI
SICI code
0895-6308(1996)39:1<60:MM-UTN>2.0.ZU;2-K