Bc. Leigh et B. Aramburu, THE ROLE OF ALCOHOL AND GENDER IN CHOICES AND JUDGMENTS ABOUT HYPOTHETICAL SEXUAL ENCOUNTERS, Journal of applied social psychology, 26(1), 1996, pp. 20-30
The goal of this study was to explore the process by which sexual situ
ations that involve alcohol are negotiated. A scenario depicting a dri
nking situation involving potential sexual activity was constructed an
d converted into a text-based interactive computer game, in which alco
hol consumption of the subject and partner roles was varied. The progr
am included a number of points at which the subject's response determi
ned the subsequent course of action. At these choice points, questions
were asked about perceptions of sexual interest and nervousness. The
results showed strong gender differences in subjects' choices, judgmen
ts, and feelings throughout the hypothetical encounter, with men much
more likely to choose responses leading to sexual activity and to expr
ess more attraction and sexual desire throughout. Alcohol interacted w
ith gender such that among women, those in drinking scenarios were mor
e likely than those in nondrinking scenarios to choose to have sex at
the end of the scenario; this effect was not seen in male subjects.