The modem Olympic Games have evolved from a late 19th century curiosit
y into a cultural performance of truly global magnitude. This paper at
tempts to explain the remarkable popularity of the Olympics on the bas
is of the cultural performance theory of anthropologist John MacAloon
and the more sociopsychological perspective of sociologist John Loy. S
pecifically, it is argued that the entire Olympic performance, as well
as the performances of the athletes themselves, offer individuals the
opportunity to address profoundly important existential questions abo
ut the nature of their personal and collective selves. In other words,
every 2 years the Olympics offer us a mirror, and in it, we look at o
urselves.