A combination of steady-state and dynamic spectral measurements are us
ed to provide new insights into the nature of the excited-state proces
ses of all-trans-1,4-diphenyl-1,3-butadiene and several analogs: 1,4-d
iphenyl-1,3-cyclopentadiene, 1,1,4,4-tetraphenylbutadiene, 1,2,3,4-tet
raphenyl-1,3-cyclopentadiene, and E,E-diindanylidenylethane. Ground-st
ate absorption, fluorescence, and nanosecond transient absorption meas
urements identify geometry changes upon excitation and provide informa
tion regarding the nature of the first excited singlet state. Femtosec
ond and picosecond transient absorption data indicate that phenyl tors
ional motion is not important to the excited-state dynamics and reveal
alternative excited-state reaction pathways. The results demonstrate
how molecular systems that are structually similar can exhibit differe
nt electronic properties and excited-state dynamics.