MAKING MILWAUKEE FAMOUS - CULTURAL CAPITAL, URBAN IMAGE, AND THE POLITICS OF PLACE

Culture has come to perform a pivotal role in the selling of places, a s competition among cities resulting from economic restructuring has h eightened the significance of a city's image. Using the case of Milwau kee, Wisconsin, this paper explores the relationship between a city's image and a complex reality by examining the manipulation of local cul tural resources to promote dominant interests. This city's experience also demonstrates the extent to which a politics of resistance can be espoused on the basis of contested local representations of different class and racial experiences.