N. Freudenberg et al., STRENGTHENING INDIVIDUAL AND COMMUNITY CAPACITY TO PREVENT DISEASE AND PROMOTE HEALTH - IN SEARCH OF RELEVANT THEORIES AND PRINCIPLES, Health education quarterly, 22(3), 1995, pp. 290-306
The dominant theoretical models used in health education today are bas
ed in social psychology. While these theories have increasingly acknow
ledged the role of larger social and cultural influences in health beh
avior, they have many limitations. Theories seek to explain the causes
of health problems, whereas principles of practice, which are derived
from practical experience, assist interveners to achieve their object
ives. By elucidating the relationships between theory and practice pri
nciples, it may be possible to develop more coherent and effective int
erventions. The key research agenda for health education is to link th
eories at different levels of analysis and to create theory-driven mod
els that can be used to plan more effective interventions in the compl
ex environments in which health educators work.