We have searched a sample of radio-loud X-ray sources from the ROSAT A
ll-Sky Survey for BL Lacertae objects by means of field polarimetry an
d follow-up spectroscopy. To this end we have studied a representative
subset of 119 sources (hereafter ''XR sample'') from a correlation be
tween the ROSAT catalogue and the Condon 6 cm radio survey of the nort
hern sky. This ROSAT-Condon (hereafter ''RC'') correlation contains a
total of 2127 sources. 84% of the XR sources are now identified or par
tially observed and have so far yielded 14 confirmed BL Lac objects pl
us 2 candidates, all of which are described in detail in this paper. T
he observations leave us with tight constraints on the total number of
XR BL Lacs that we estimate to be 20 +/- 2. The resulting BL Lac frac
tion of (16.8 +/- 1.7)% is significantly higher than the (9.2 +/- 2.5)
% expected for the RC correlation based on pre-ROSAT identifications.
We assign the success of our search to the field polarimetry, which pr
oved to be a reliable and complete identification method for BL Lacs.
We regard the XR BL Lacs as particularly interesting because, rather t
han keeping to the discrete areas in the alpha(OX)-alpha(RO) diagram c
ustomary for the classical X-ray and radio selected objects, they are
distributed in and between those regions. Due to their 'mixed' selecti
on these objects might form a bridge between the two BL Lac types whic
h may help to constrain unification models for BL Lacs.