Publishing in professional journals requires the author to display dis
ciplinarity and yet to say something novel. This article approaches th
is familiar rhetorical problem from a novel perspective by analyzing d
isciplinarity as a kind of orthodoxy. Four elements of orthodoxy (narr
ative knowledge, assumptions and methodologies, hierarchy, and doctrin
al knowledge) are identified. Then, the article argues that an orthodo
x ethos is created by signaling allegiance to a plurality of these ele
ments. An example of an article that displays disciplinarity, David Ra
up's ''Cohort analysis of generic survivorship,'' is analyzed, showing
the author establishes his orthodox ethos by challenging only one of
the elements of orthodoxy while simultaneously signaling allegiance to
the others.