In everyday life technology has manifold and ambivalent effects on the
structures of time. Sociological analysis can therefore no longer ass
ume that technological artifacts incorporate functional time demands w
hich determine unequivocally the uses of time. Instead we have to cons
ider technology as a medium which is open to its temporal applications
. It is this perspective which allows us both to analyse empirically t
he complex interrelationship of technology and time, and to delineate
three lifestyle types - the ''surfer'', the ''sceptic'' and the ''gamb
ler'' - as ways of interweaving technology and time.