A stochastic model is developed to describe behavioral changes by imit
ative pair interactions of individuals. 'Microscopic' assumptions on t
he specific form of the imitative processes lead to a stochastic versi
on of the game dynamical equations, which means that the approximate m
ean value equations of these equations are the game dynamical equation
s of evolutionary game theory. The stochastic version of the game dyna
mical equations allows the derivation of covariance equations. These s
hould always be solved along with the ordinary game dynamical equation
s. On the one hand, the average behavior is affected by the covariance
s so that the game dynamical equations must be corrected for increasin
g covariances; otherwise they may become invalid in the course of time
. On the other hand, the covariances are a measure of the reliability
of game dynamical descriptions. An increase of the covariances beyond
a critical value indicates a phase transition, i.e. a sudden change in
the properties of the social system under consideration. The applicab
ility and use of the equations introduced are illustrated by computati
onal results for the social self-organization of behavioral convention
s.