Research shows that the rates of return to citation are substantial in
the context of the academic reward system. Since quantitative perform
ance measures, notably publication and citation counts, are associated
strongly with life-cycle remuneration and career mobility, both shoul
d be utilised in research assessment exercises. This paper brings toge
ther empirical findings from the non-interacting research literatures
of economics and information science to make the case for using citati
on rates as a valid and cost-effective proxy for quality in certain di
sciplines.