Previous work shows that average returns on common stocks are related
to firm characteristics like size, earnings/price, cash flow/price, bo
ok-to-market equity, past sales growth, long-term past return, and sho
rt-term past return. Because these patterns in average returns apparen
tly are. not explained by the CAPM, they are called anomalies. We find
that, except for the continuation of short-term returns, the anomalie
s largely disappear in a three-factor model. Our results are consisten
t with rational ICAPM or APT asset pricing, but we also consider irrat
ional pricing and data problems as possible explanations.