String theory, if it describes nature, is probably strongly coupled. I
n light of recent developments in string duality, this means that the
''real world'' should correspond to a region of the classical moduli s
pace which admits no weak coupling description. We exhibit, in the het
erotic string, one such region of the moduli space, in which the coupl
ing, lambda, is large and the ''compactification radius'' scales as la
mbda(1/3). We discuss some of the issues raised by the conjecture that
the true vacuum lies in such a region. These include the question of
coupling constant unification, and more generally the problem of what
quantities one might hope to calculate and compare with experiment in
such a picture.