CREATING THE FUTURE - THE USE AND MISUSE OF SCENARIOS

Citation
M. Godet et F. Roubelat, CREATING THE FUTURE - THE USE AND MISUSE OF SCENARIOS, Long range planning, 29(2), 1996, pp. 164-171
Citations number
3
Categorie Soggetti
Management,"Planning & Development",Business
Journal title
ISSN journal
00246301
Volume
29
Issue
2
Year of publication
1996
Pages
164 - 171
Database
ISI
SICI code
0024-6301(1996)29:2<164:CTF-TU>2.0.ZU;2-0
Abstract
Facing dramatic changes, organizations do not only have to be reactive and pre-active, but also pro-active, thus linking anticipation and ac tion, To transform anticipation into action through appropriation, sce narios should follow four conditions: relevance, consistence, likeliho od and transparency. For that purpose, the use of simple formal tools like structural analysis, actors' strategy analysis, morphological met hods or probability analysis, illustrated with a case study on the ste el and iron industry, is useful to avoid entertainment and to explore all possible scenarios.