Relatively low prices for many traditional agricultural products and t
he resulting adverse impacts on income caused many farmers to search f
or alternative uses for resources in the 1980s and early 1990s. This s
tudy evaluates the competitive advantage of three warm-season grasses
commonly grown in the South and the economic feasibility of including
turf-grasssod as an enterprise on a representative farm. Production an
d marketing practices evaluated are based on those common to turf and
farming operations currently in production in south Alabama. Costs and
returns estimates for turf were developed based on information from c
urrent producers and input suppliers and reflect early and late season
establishment and reestablishment for bermudagrass (Cynodon sp.), cen
tipedegrass [Eremochloa ophiuroides (Munro) Hack], and zoysiagrass (Zo
ysia sp.). Two optimization models were used in the study: (i) a multi
period linear programming model dealing with the optimal combination o
f turf species for selected situations given specified resource constr
aints and (ii) a mixed integer programming model dealing with crop-mix
decisions on a representative southeastern cotton (Gossypium hirsutum
L.), wheat (Triticum aestivum L.), and soybean [Glycine max (L.) Merr
.] farm having 948 acres of available land. Both models isolate enterp
rise combinations that maximize net returns for a 7-yr period given al
ternative resource constraints. Bermudagrass was found to have a compe
titive advantage over other turf species for a fairly wide price range
around typical prices of $1, $1.22, and $1.85/sq yd for bermudagrass,
centipedegrass, and zoysiagrass, respectively. Turfgrass-sod was foun
d to compete well with more traditional farm enterprises for farm reso
urces. In fact, the price of bermudagrass could decrease to $0.50/sq y
d and effectively compete with traditional farm enterprises.