Production systems are ordered sets of if-then rules linking knowledge
and action. The authors show how these systems, developed and applied
in artificial intelligence and cognitive science, can be used to cons
truct empirically based symbolic interactionist models of situated hum
an interaction. The authors argue that production system models enhanc
e the conceptual clarity and formal analytic capabilities of key ideas
in Herbert Blumer's methodological directives for sociology's symboli
c interactionist perspective. The authors present both a general discu
ssion and outline of production system model building and a case study
in which they evaluate a model for the detailed analysis of customer-
waitperson interactions in a restaurant setting.